Top 10 B2B Branding Companies in Singapore

Your product may perform flawlessly, and your team may deliver consistently, but when prospects compare you to competitors, what makes them choose your company? If the answer isn’t clear and compelling, the issue lies in your brand—not your offering.

Strategic B2B branding goes beyond logos and websites. 

It’s about clarity, helping customers instantly understand your value. 

It’s about consistency, ensuring every touchpoint reinforces why your company matters.

And it’s about differentiation, standing apart in markets where everyone claims to be “innovative” and “customer-focused.”

By the end of this guide, you’ll discover how the top agencies are helping businesses like yours. You’ll also gain actionable insights on how to build a strong brand identity.

Additionally, we’ve included a practical checklist to help you evaluate which partner best aligns with your business goals.

Let’s start with a quick look at the top agencies we highlight: 

• Vantage Branding is Singapore’s #1 Branding agency for end-to-end strategic, insight-led branding for growth-focused B2B companies
• Creativeans is known for brand innovation consultancy focused on value-driven branding solutions
• Tangible Asia is one of the leading brand consultancies using brands as strategic management tools
• Neu Entity is a purpose-driven branding and marketing agency offering systems-driven brand strategy with integrated marketing execution
• Foreign Policy Design Group focuses on design-first branding for creative industries and design-conscious B2B companies
• DWHQ is an AI-driven branding agency with Fortune 500 experience specializing in strategic brand development for multi-market growth
• The Brand Theatre is a people-first brand consultancy specialising in corporate storytelling
• Sedgwick Richardson focuses on sustainability and ESG branding experts for corporates
• Studio DAM is a research-driven design studio for cohesive brand systems
• Fable focuses on a strategy-centric branding agency prioritising positioning and differentiation before visual identity

To make the most of this guide, begin with a quick evaluation framework to help you identify the agency that best fits your business goals and buyer dynamics.

How to Evaluate B2B Branding Agencies (Quick Framework)

Most branding agencies look impressive on paper—sleek websites, design awards, prestigious client logos. But B2B branding success depends on more than aesthetics. Here's what actually matters when choosing your partner:

Look for proven B2B expertise. Check their website/portfolio for complex stakeholder work. B2B requires an understanding of CFO concerns, operational complexity, and multi-decision-maker dynamics.

Demand strategic depth, not just design. Strong agencies start with positioning, messaging architecture, and competitive differentiation before touching design tools. Ask about the deliverables that come before the logo.

Assess measurable business impact. Request specific examples, such as shortened sales cycles, increased brand awareness, successful repositioning, or funding support. Results matter more than awards.

Evaluate industry and cultural fit. Sector expertise accelerates results. An agency that understands your market won't waste time learning what you already know.

Expect transparency. Clear communication about process, timeline, deliverables, and pricing signals professionalism. Vague proposals lead to scope creep and disappointment.

We used these exact criteria to evaluate Singapore’s branding landscape. The 10 agencies below stood out for their B2B expertise, strategic depth, and measurable results, each offering something distinct depending on your growth stage and industry.

Top 10 B2B Branding Companies in Singapore That You Must Know

These B2B branding agencies combine strategy, creativity, and industry know-how to help businesses build impactful brands and deliver measurable results. Check out the table below to understand what they specialise in delivering services. 

The agencies listed have proven expertise in shaping brand strategy, identity, and messaging for complex B2B environments. Let's start with the #1 in Singapore, known for its EDG grant support.

1. Vantage Branding

Vantage Branding is a strategic branding consultancy specialising in insight-led brand development for B2B companies. They combine deep market research with creative execution to build brands that drive measurable business growth. Known for working with Temasek-backed ventures and complex healthcare organisations, Vantage translates business strategy into compelling brand positioning.

Key Offerings: 

• Strategic + Creative Blend: Combines deep strategic insights with imaginative creative execution.
• Audience Resonance: Crafts brand identities that genuinely connect with target audiences and influence perception.
• Business Impact: Focuses on driving measurable business growth, not just aesthetics.
• Research-Driven Approach: Leverages consumer psychology, market dynamics, and data-driven strategies to inform decision-making.
• Proven Versatility: Experienced across sectors like healthcare, technology, and professional services.
• Prestigious Clients: Worked with notable clients including Singapore Symphony Orchestra, Allium Healthcare, Thoughtfull, NUS, and ST Engineering.
• Results-Oriented: Delivers branding solutions that build lasting connections and achieve tangible business outcomes.

USP: A certified PMC consultants who support the Enterprise Development Grant (EDG). The EDG branding grant is a government grant in Singapore that aims to support local small and medium-sized enterprises (SMEs) in their efforts to grow and transform their businesses. 

Case Studies: Read the success stories here!

Best For: Growth-focused B2B companies in technology, healthcare, and professional services seeking strategic brand investment.

Website: vantagebranding.com

2. Creativeans

Creativeans is a brand innovation consultancy based in Singapore that helps businesses develop unique brand identities and strategies. They focus on creating value-driven branding solutions that align with their clients' goals and are committed to sustainability and social impact.

Key Services:

• Brand Strategy Development
• Brand Identity Design
• Innovation Consulting
• Brand Positioning
• Visual Identity Systems
• Brand Guidelines Development

USP: Creativeans offers incubation programs and equity-based partnerships, working with government agencies and NGOs to accelerate the growth of startups and small enterprises. They are recognised for their commitment to environmental and social governance.

Best For: Purpose-driven B2B companies, startups, and SMEs looking for brand innovation and strategic brand development with a sustainability focus.

3. Tangible 

Tangible is Asia's leading branding consultancy, incorporated in 2008 with the ambition to leverage brands as strategic management tools and elevate the branding conversation beyond communications. They work with business leaders to create and leverage brands across multiple facets of businesses to inspire innovation and change.

Key Services:

• Brand Strategy & Business Consulting
• Brand Purpose Development
• Employer Branding
• Brand Architecture
• Brand Identity Design
• Strategic Brand Management

USP: Tangible is PMC certified in Singapore, making them eligible to work with businesses leveraging government grants. They combine both consulting and creative skillsets to deliver comprehensive branding solutions that drive business transformation.

Best For: B2B companies, corporate organisations, and businesses looking to leverage their brand as a strategic management tool to drive innovation, change, and business growth.

4. Neu Entity

Neu Entity is a purpose-driven B2B branding and marketing agency that helps businesses build meaningful brands through strategy, creativity, and impact-focused execution. Since 2014, they've worked with over 300 clients across the globe, from the US to Japan and throughout Asia, delivering systems-driven branding solutions that consistently achieve results. 

Their approach combines brand strategy with full-service marketing capabilities, making them a comprehensive partner for businesses seeking both strategic clarity and marketing execution.

Key Offerings:

• Purpose-Driven Frameworks: Aligns branding initiatives with meaningful business purpose and ethical values
• Systems-Driven Approach: Proven processes developed over a decade ensure consistent results and efficient project delivery
• Brand Strategy & Direction: Market analysis, marketing plans, vision alignment, and team training services
• Comprehensive Marketing Support: Full-service capabilities including social media, digital advertising, SEO, and content production
• Plugged-In Marketing Team: High-performance team that can function as your entire marketing department
• Global Experience: Track record working with clients across multiple markets and cultural contexts
• Results-Oriented Execution: Focus on delivering measurable business outcomes, not just creative work

USP: Purpose-driven branding approach combined with full-service marketing execution. Neu Entity offers businesses a complete brand-to-market solution through proven systems and frameworks, making them ideal for companies wanting strategic branding supported by ongoing marketing implementation.

Best For: B2B companies seeking purpose-driven branding with integrated marketing execution, businesses wanting a systematic approach to brand building, and organisations looking for a partner who can handle both strategy and implementation under one roof.

5. Foreign Policy Design Group

Foreign Policy Design Group takes a design-first approach to B2B branding, believing that exceptional visual craft is inseparable from strategic thinking. They create brands that don't just communicate clearly—they stop people in their tracks. For B2B companies operating in creative industries or design-conscious markets, Foreign Policy delivers the aesthetic distinction that sets premium brands apart while maintaining the strategic rigour that drives business results.

Key Offerings:

• Design-Led Strategy: Approaches branding as a design problem, ensuring visual distinction from day one
• Visual Identity Systems: Creates comprehensive brand systems that are both beautiful and functional
• Brand Experience Design: Designs every touchpoint to reinforce brand perception and value
• Creative Excellence: Delivers work that earns attention in crowded B2B markets
• Strategic Rigour: Balances aesthetic ambition with business objectives and market realities

USP: Design-first philosophy that prioritises visual distinction and creative excellence without sacrificing strategic thinking. They create B2B brands that look as premium as they perform.

Best For: B2B companies that value design excellence and want a distinctive visual identity, businesses in creative industries or design-conscious sectors, and brands targeting sophisticated audiences who expect aesthetic quality.

6. DWHQ

DWHQ is a Singapore-based branding agency trusted by many companies, startups, and prominent SMEs. They specialise in strategic branding and design communication that drives business growth across various industries. 

As an AI-driven design agency, DWHQ combines strategy, design, and communications under one roof, delivering business-led, insight-driven solutions designed to support growth, differentiation, and credibility in competitive markets. Their expertise spans from brand blueprints to complete customer experience design.

Key Offerings:

• Strategic Brand Development: Defines unique purpose, identity, positioning, and differentiation strategies aligned with business objectives
• AI-Driven Workflows: AI-powered branding processes that enhance efficiency, accuracy, and creative innovation
• Comprehensive Brand Systems: From brand guidelines and visual identity to packaging design, campaigns, and brand playbooks
• B2B-Specific Expertise: Website design tailored explicitly for B2B industries and complex stakeholder communications
• Business Pitch Support: Proposal design, presentation development, and visual communication for winning pitches
• Multi-Market Capabilities: Expert in adapting brands for Asia-Pacific markets and international expansion
• Customer Experience Design: Holistic approach covering physical spaces, digital platforms, and all customer touchpoints

USP: DWHQ excels at helping businesses, from startups to enterprises, build distinctive brand identities designed for growth, competitive differentiation, and multi-market success.

Best For: B2B companies seeking Fortune 500-calibre branding expertise, businesses expanding into Asia-Pacific markets, organisations needing comprehensive brand-to-market solutions, and companies wanting AI-driven efficiency in their branding process.

7. The Brand Theatre

The Brand Theatre believes every B2B brand has a story worth telling—they just need to find it. Specialising in corporate storytelling, they help organisations move beyond feature lists and corporate speak to craft narratives that actually resonate. Their approach is particularly valuable for companies undergoing transformation or culture change, where storytelling becomes the vehicle for engaging both internal teams and external stakeholders. They humanise B2B brands through compelling narratives that build emotional connection without sacrificing professionalism.

Key Offerings:

• Corporate Storytelling: Uncovers and articulates authentic brand stories that engage stakeholders
• Brand Narrative Development: Creates compelling narratives that communicate purpose and differentiation
• Internal Communications: Aligns teams around shared brand stories and cultural values
• Employer Brand Storytelling: Attracts talent by communicating culture and purpose authentically
• Content Strategy: Develops narrative frameworks that guide all brand communications

USP: Specialises in narrative-driven branding and corporate storytelling, helping B2B organisations communicate their purpose, values, and differentiation through stories that engage both internal and external audiences.

Best For: Corporate organisations looking to strengthen their brand narrative, companies undergoing transformation or cultural change, and B2B businesses wanting to humanise their brand through authentic storytelling.

8. Sedgwick Richardson

As sustainability and ESG become non-negotiable for B2B reputation, Sedgwick Richardson has carved out a specialised niche helping corporations communicate their environmental and social commitments authentically. 

They understand that sustainability branding isn't just about reporting metrics; it's about building trust with stakeholders, investors, and customers who increasingly make decisions based on corporate responsibility. For B2B companies where environmental credentials are a competitive differentiator, Sedgwick Richardson translates ESG strategy into a compelling brand narrative.

Key Offerings:

• Sustainability Brand Strategy: Develops authentic sustainability narratives aligned with business strategy
• ESG Communication: Translates complex ESG initiatives into clear stakeholder communications
• Purpose-Driven Positioning: Positions brands as responsible corporate citizens without greenwashing
• Stakeholder Engagement: Creates communications that build trust with investors, customers, and regulators
• Corporate Responsibility: Integrates environmental and social commitments into brand identity

USP: Specialised expertise in sustainability and ESG branding for corporates, helping organisations authentically communicate their environmental and social commitments while building trust and competitive advantage.

Best For: Corporations with sustainability commitments, organisations developing or communicating ESG strategies, and B2B companies in industries where environmental responsibility is a competitive differentiator or regulatory requirement.

9. Studio DAM

Studio DAM is a strategic design studio for B2B companies that refuse to choose between strategic rigour and design excellence. They believe great brands require both, and their research-driven approach ensures every creative decision is grounded in insight. Studio DAM delivers cohesive identities that work seamlessly across all touchpoints while maintaining a visual distinction that cuts through competitive clutter.

Key Offerings:

• Research-Driven Design: Grounds creative decisions in strategic insights and market research
• Brand Strategy: Develops positioning and messaging that guide all brand expressions
• Design Systems: Creates comprehensive systems that ensure consistency across touchpoints
• Brand Experience: Designs cohesive experiences from digital to physical environments
• Strategic Implementation: Ensures brands work in practice, not just in presentations

USP: Research-driven design approach that balances strategic insight with creative innovation. They excel at creating cohesive brand systems that work seamlessly across touchpoints while maintaining visual distinction.

Best For: B2B companies seeking design-led branding with strategic depth, organisations valuing both aesthetic excellence and strategic clarity, and businesses wanting comprehensive brand systems that scale.

10. Fable

Fable believes strategy must come before creativity. As a strategy-centric consultancy, they help B2B companies answer the hard questions first: What makes you different? Why should anyone care? How do you prove it? Only after achieving strategic clarity do they move to visual identity. This approach resonates particularly well with B2B companies in competitive markets where positioning precision matters more than pretty pictures. If you need to define what makes you different before you design how you look different, Fable leads with the thinking that drives results.

Key Offerings:

• Brand Strategy Development: Defines positioning, differentiation, and value proposition with precision
• Market Positioning: Clarifies competitive positioning in crowded B2B markets
• Brand Architecture: Structures complex offerings into clear, comprehensible systems
• Messaging & Value Proposition: Articulates what makes you different in language that resonates
• Strategic Consulting: Provides ongoing strategic guidance beyond initial branding projects

USP: Strategy-first approach that emphasises clarity of positioning and messaging before visual identity. They excel at helping B2B companies define what makes them different and communicate it effectively to target markets.

Best For: B2B companies needing strategic clarity before visual identity, organisations in competitive markets requiring sharp positioning, and businesses wanting to lead with strategy in their branding efforts.

These top B2B branding companies are the next step for choosing the best for your business. Here’s a quick checklist of evaluation questions to help you understand each agency before making your decision:

Quick Checklist: What to Ask Each Agency Before Opting for One

Choosing the right B2B branding partner goes beyond reviewing portfolios and pricing. Use these practical questions to guide your evaluation conversations:

Get a customisable checklist in a Google Document here

Once you’ve gone through this checklist and had conversations with a few agencies, you’ll quickly see which ones align best with your goals.

Making the Right Choice for Your B2B Brand

Choosing the right B2B branding partner can make a significant difference in how your business is perceived, how effectively you reach your target audience, and ultimately, the impact of your marketing efforts. 

The companies highlighted in this list have a proven track record of helping companies elevate their brand identity, drive engagement, and generate measurable results.

Whether you’re a growing startup or an established enterprise, taking the time to explore these agencies’ expertise, case studies, and service offerings will help you find a partner aligned with your goals. 

We encourage you to reach out, discuss your objectives, and evaluate which agency’s approach resonates most with your vision. For businesses seeking top-tier guidance and creative strategy, Vantage Branding stands out as a trusted choice to kickstart or elevate your B2B branding journey.

Frequently Asked Questions

1. What is B2B branding, and why is it important?

B2B branding involves creating a strategic identity for businesses that sell to other businesses. It’s crucial because it builds trust, differentiates your company in competitive markets, and influences purchasing decisions among multiple stakeholders. Effective B2B branding can shorten sales cycles and enhance long-term client relationships.

2. How do I choose the right B2B branding agency in Singapore?

Look for agencies with proven B2B expertise, a strategic approach, and a track record of delivering measurable results. Evaluate their experience in your industry, their understanding of complex buyer journeys, and their ability to align branding with business objectives. Client testimonials and case studies can provide valuable insights.

3. What should I expect in a B2B branding project?

A comprehensive B2B branding project typically includes market research, brand strategy development, messaging architecture, visual identity design, and implementation support. The process focuses on aligning your brand with business goals, ensuring consistency across all touchpoints, and differentiating your company in the marketplace.

4. How long does a B2B branding project take?

The timeline for a B2B branding project varies based on the scope and complexity. Generally, it can take anywhere from 8 to 16 weeks. This includes phases like discovery, strategy development, design, and implementation. A well-defined project plan with clear milestones can help ensure timely delivery.

5. What is the typical budget for B2B branding services in Singapore?

B2B branding services in Singapore can range from SGD $25,000 to over SGD $150,000, depending on the agency's expertise, the project's complexity, and the services included. It's important to discuss your specific needs with agencies to get a tailored proposal that aligns with your budget and objectives.